Debenhams is a global multichannel brand with 240 stores across 27 countries, including Iran. With its online store, the number of online bookings has doubled. Personal shopping is growing in stores, whether face-to-face or through mobile apps. The chain of department stores now announces having "significantly" increased its activity in this area thanks to new technologies.
The company has seen a 25% increase in appointments in just 12 months, explore global shopping experience that has been part of Debenhams offering for more than 20 years. Shopping at Debenhams has long been a key factor in the engagement of its high-income customers while adding that the online store and app tool has amplified the brand awareness. It is now easier for customers to book their personal shopping sessions online. Click for promo codes.
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The British department store chain Debenhams with 247 outlets launched a three-day experience allowing its customers to try a selection of party dresses. It was held in five different cities in a completely virtual way. Inspired in many ways, the procedure was simple: using an iPhone or iPad2, the user had to download GoldRun, and then go to one of five locations chosen by Debenhams (Trafalgar Square in London and 4 other sites in Manchester, Birmingham, Cardiff, and Glasgow). Once there, the potential buyer only had to locate the dresses - if she did not find them, an icon of the application could identify the red area in which they are and a map was proposed to find one's way. Then it's time for virtual fitting by simply showing an avatar and eventually buying it via the Debenhams site. The dress was then delivered home. To celebrate the event, we offered a 20% discount on the purchase of the evening dresses. Many fashionistas have definitely cracked for this new shopping experience. Promo codes apply.
A new flagship piece enters the wardrobe of Princess Kate. The Duchess of Cambridge has multiplied her official premises offered us a moment of low price fashion by choosing a dress at Debenhams. Kate picked her little black dress imprinted with white birds.
The online store now replaces the old infrastructure that had been put in place when the department store chain came online. It replaced an old system that was not designed for a mobile audience and did not fit perfectly with the rest of the Debenhams website. The company plans to use the new system to offer other services, such as booking beauty sessions in collaborations with other big names like John Lewis or BabiesRUs. Buy now using voucher codes.
The Danish retail giant Bestsellers just signed its first dealerships in the UK market with Debenhams department stores. The group will operate in the centers with its brand of women's fashion specialized in denim. This English department store has also teamed up with a Russian company to open its first store in the heart of Moscow, with a cosmetic and "fashion woman" offer. It will offer cosmetics and fashion items for women. To enter the country, Debenhams teamed up with Russian Debruss. Ask for discount codes.
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